A voice is a powerful tool in driving change. As Diana Hardy said, “It only takes one voice, at the right pitch, to start an avalanche.” Beyond speaking out individually, leaders can look to their organizations to promote diversity within. By actively taking a stand...
When talking to a client, prospect, or potential client, you must be sure of what they are saying. You need to fully understand what they are looking for or what they want. That is the only way to assure them that you can provide the product or service to ease their...
Empathy, the ability to understand another person’s perspective, has always been important in business. It is learning to walk in another person’s shoes and understand a challenge from their perspective. It is a powerful skill that allows leaders to establish rapport,...
Simply put, reputation is how others view your brand. Management is how you control how your stakeholders see your brand. Reputation management exists in all parts of the customer journey. The Internet has given the power to consumers when it comes to online...
The purpose of sales is to make money and generate revenue. Everybody knows this. You need more leads; this will allow you to set more meetings, which leads to more sales and more income. You also want to focus your efforts on high-quality sales leads—those prospects...
