How Do You Gain Access to Key Decision Makers?
Your customers and clients are busy, often making it difficult to schedule a meeting. If you are trying to secure a meeting with a decision-maker who does not know you, it becomes even more difficult. Not many executives are willing to set aside time for a sales call...
How Do You Know Your Team Is Always Ready?
When was the last time you thought about your team’s readiness? This is a gauge on how equipped your team is to move forward on new projects and with new clients or customers. Do your team members have the skills and knowledge they need? Are they confident and...
Be a Hope Leader
In times of uncertainty (which seems to be always), people need effective leadership now more than ever. True leaders guide the way with humility, integrity, vision and honesty. They are radically transparent, they accept blame when they fail, and they empower the...
Marketing Channel Spotlight: Sales Collateral
Sales collateral includes any type of material that will help boost the sales process. These include, but are not limited to, case studies, one-pagers, videos, FAQ sheets, and competitor comparisons. These materials should be used to inform potential buyers of the...
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