by Darrell Kidd | Dec 11, 2019 | Branding, Marketing
Promotional products work. Seriously. Research shows that 85 percent of people who receive promotional products will do business with that advertise at some point. This means that promotional products provide a budget-friendly, highly effective strategy for memorably...
by Darrell Kidd | Dec 6, 2019 | Branding, Business Development, Coaching
All ideas and every project, from building a deck to launching a new business venture starts in the same place. You have to ideate, validate, plan, then execute it. Let’s break that down. Ideate Ideation is the third step in Design Thinking (between empathize,...
by Darrell Kidd | Oct 7, 2019 | Branding, Coaching, Marketing
The business card is one of the most important marketing tools ever invented. Seriously, the small piece of paper tells others a lot about you and the quality of the services you provide. A well-done card is your first lasting impression with a potential business...
by Lindsey Underwood | Aug 27, 2019 | Branding
You’ve started a business, or you’re getting ready to launch a business. You probably have your business plan in place, a business name, but do you have a brand? Building a recognizable brand takes much more than a name and logo. Branding explores and defines the...
by Lindsey Underwood | Mar 13, 2019 | Branding, Marketing
Improving your conversion rate for your business can be tricky. Many businesses struggle to improve their rate and allow their business to flourish online. However, there are definitely techniques that you can utilize that will help you improve the rate....
by Lindsey Underwood | Dec 18, 2018 | Branding
Finding the right flexibility with your brand is important. This is because you need established rules to follow also. Those rules help to create a brand profile that can be recognized by all of the leads who matter. You’re on the right track if you’re wondering just...
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