by Lindsey Underwood | Jun 23, 2020 | Branding, Strategy
Crafting a successful brand strategy requires a few key elements that work together to ultimately enhance your brand’s messaging. Here are four things to consider when developing your brand strategy: A Brand Narrative Before people care, they need to understand...
by Lindsey Underwood | Jun 22, 2020 | Branding, Business Development, Sales
We all know we’re navigating what many are calling the “new normal” in business. This might have some budding entrepreneurs feeling a little shy about taking a leap of faith in starting a new business or taking their new business to the next level. However, this...
by Darrell Kidd | Jun 17, 2020 | Branding, Business Development, Coaching
Creativity is the act of turning new, imaginative ideas into realities. It is a way to see things from new perspectives, to find patterns and connections between seemingly different things. If you have ideas and do not act on them, then you are imaginative not...
by Darrell Kidd | Jun 16, 2020 | Branding, Business Development, Coaching
We all have things we need to do. We must work, we have people to take care of, and we always find ways to be busy. But, how often do we think about what we are doing? How often do we act with intention? To be intentional, you must be able to articulate what your...
by Darrell Kidd | Jun 15, 2020 | Branding, Business Development, Coaching
We tend to get into routines. We have certain tools, methodologies, and procedures we like to use.. As processed become more formalized, they become the only way we do things. Standards are great in that they are proven way to things. The problem with standards is...
by Darrell Kidd | Dec 11, 2019 | Branding, Marketing
Promotional products work. Seriously. Research shows that 85 percent of people who receive promotional products will do business with that advertise at some point. This means that promotional products provide a budget-friendly, highly effective strategy for memorably...
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