Why Your Culture Is Your Brand

Why Your Culture Is Your Brand

Great brands start on the inside, according to Denise Lee Yohn, author of What Great Brands Do. They begin building their brand by fostering a healthy culture for their team. Why? Because your brand’s culture determines whether or not you can deliver on your...
Rocks: What Does Impossible Even Mean

Rocks: What Does Impossible Even Mean

I can be known as someone who is a little…. well, to use the word confident would be an understatement.  When an idea I have works out I am usually the first one to point this out, and my friends and colleagues usually make comments or jokes at my expense but the...