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mind tweaks

 The Raine Digital Blog

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– Seth Godin

Brainstorming with Remote Teams

Brainstorming with Remote Teams

Traditional brainstorming sessions often involve team members gathered around a table, throwing out ideas and jotting thoughts and sketches on Post Its. Now that most people are working remotely, brainstorming sessions look a lot different. You no longer have all your...

Immeasurable Metrics

Immeasurable Metrics

There are many things in life we measure. We measure our bank accounts, our weight, our age. In business, we have key metrics such as sales figures, production rates, and revenue. But what about the things we cannot measure?  We know we need to have a creative,...

Technology Overload

Technology Overload

Your team might be overwhelmed with the sheer amount of technology they have to learn and manage in their jobs. As your business continues to adjust to the pandemic by encouraging more remote work, employees must quickly get up to speed on various apps, platforms, and...

Marketing Channel Spotlight: Retargeted Advertising

Marketing Channel Spotlight: Retargeted Advertising

Retargeted advertising helps keep your brand in front of potential customers–even after they’ve left your website. By targeting these former website visitors with specific ads on other websites and search engines like Facebook and Google, you’re able to build brand awareness, stay in front of the consumer, and bring them back to your website.

Remote Team Collaboration

Remote Team Collaboration

Consider the possibility that the pandemic may have permanently changed the way and where people work. According to a Stanford study, 20% of workers are projected to continue working from home, even when offices are back up and running. While your team may feel...

Marketing Channel Spotlight: Sales Collateral

Marketing Channel Spotlight: Sales Collateral

Sales collateral includes any type of material that will help boost the sales process. These include, but are not limited to, case studies, one-pagers, videos, FAQ sheets, and competitor comparisons. These materials should be used to inform potential buyers of the...

The 7Ps of Marketing

The 7Ps of Marketing

There is a model businesses can use to regularly evaluate their business activities. This strategy was originally devised by E. Jerome McCarthy and published in his book Basic Marketing: A Managerial Approach. This marketing mix is often referred to as the 7Ps of...

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LATEST MIND TWEAK

Why Word of Mouth Is More Important Than Ever

Marketing Channel Spotlight: Why Word of Mouth Is More Important Than Ever and How To Leverage It...

Brainstorming with Remote Teams

Traditional brainstorming sessions often involve team members gathered around a table, throwing...

Seven Harsh Truths About SEO

#1. SEO is a never-ending game. Many people think you get a ranking with your content, and that’s...

Immeasurable Metrics

There are many things in life we measure. We measure our bank accounts, our weight, our age. In...

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